De-risking human progress
With elite insurance expertise empowered by breakthrough technology, Newfront is the modern insurance brokerage for the 21st century.


14K clients trust Newfront
With hundreds of veteran brokers and service teams, we combine domain expertise with data-driven market intelligence to support our clients.

Empowered Expertise
Talent meets tech
Technology should enhance human expertise not replace it. By equipping elite insurance and professionals with proprietary data and the generational tech of AI, we're creating a competitive edge for our people—and our clients.
- Dedicated service teams, communicating efficiently via our platform, resolve client questions in a fraction of the time
- Risk managers, using AI-enabled tools, review contracts and highlight coverage gaps in minutes, not hours
- Claims advocates, using automated loss ingestion, update claims data in minutes
- Brokers, using GPT-powered quote parsing tools, compare and evaluate quotes in minutes
*available for most clients
Impactful Innovation
Charting a new course
By bringing fresh thinking to an antiquated industry, we’re using technology to foster transparency, convenience, and optimized outcomes for clients.
- Structured data enables us to efficiently deconstruct and analyze documents to deliver actionable insights for clients
- Predictive analytics and proprietary benchmarking allow us to better negotiate with carriers and build a more efficient marketplace
- Our dynamic system of action automates our use of data to make accurate decisions, faster and streamline workflows
- Innovating with generative AI models is a natural evolution of our structured data platform and is already transforming client experience
*available for most clients



Galvanized for Growth
Built to scale
Our growth-minded global experts support clients through their growth and business evolution at several key stages and everything along the way.
- From start-up to IPO: As a lifecycle partner investing in fledgling enterprises, we partner early to navigate IPO risk
- Going global: Enabled by the Worldwide Broker Network (WBN), we provide deep, country-specific risk assessments
- Solutions that scale: our platform and extensive network of vendor partners meet you where you are
- Client-first model: no matter where you are in your growth cycle, we have a team that puts you first
Using AI to improve the client experience
Newfront is bringing breakthrough integrations to clients with generative AI applications that automate transactional tasks, mine real-time insights, and free our teams to do the strategic work they were built to do.
By the numbers
The data speaks for itself. From our large roster of established and growing clients to our stellar client retention rate—we build relationships that last.
$2.5b
in annual premiums placed
~20%
U.S. unicorns represented
150+
Publicly traded clients
99%
Retention rate
Get to know Newfront
Latest
from Newfront

Introducing Newfront’s AI Principles
With the recent explosion in generative AI, Newfront became the first AI-powered brokerage and introduced an ethical framework, called AI Principles, to ensure responsible build and implementation.

Case Study: Decrypting Insurance for a Crypto Fintech
A global fintech company using blockchain for secure payments struggled to find adequate and affordable coverage. By partnering with Newfront, the client saved more than $236,000.

The Impact of California’s Potential Long-Term Care Statewide Insurance Program
As California considers establishing a statewide insurance program for long-term care (LTC) services and supports, employers should begin to consider the concept and benefits of a thoughtful LTC program.










